News

The world is changing. Just think about the tragedy that happened at the Boston Marathon, April 15th, 2013. This impacts all of us, every day, in terms of how we sell. September 11th, 2001, for example, completely changed business.

As social media has grown into a great platform for networking, more businesses are beginning to join sites such as Facebook and Twitter as an outlet for advertising and creating a closer connection with customers. Anyone can start their own social media profile, but it’s becoming more important than ever before in the office, and here’s why:

4 Reasons for Using Social Media in the Workplace:

1) Blurred Divide Between Personal and Work Life

A sales video can transform your sales pitch from boring to interactive. It sells your business to clients and can heighten their interest in setting up a meeting with you. A sales video sells your product or services, and captures why someone should be interested in what you have to offer.

Why Have a Sales Video?

Before closing on a sale, you must first entice a client to want to work with you. During your sales process you need make your potential client feel important  while also showcasing what your business has to offer. Following these steps will increase you chances of succeeding in your end goal – setting up a meeting.

5 Steps in a Sales Process:

Before you get off the phone after setting up a meeting, ask your client one more question. Ask if they have Skype. If they have it, find out if they’d be interested in having a Skype meeting. Follow-up with a confirmation the next day and make sure to share your Skype name. Not everyone may want a Skype meeting, but if even half of your clients agree to use it, it’ll prove to be very effective. 

N5R's Roman Bodnarchuk speaks in Hong Kong about the importance of Skype:

Why Conduct Skype Meetings?:

As people are living busier lives, setting up a meeting can sometimes be the toughest part for growing a business. Before asking “when’s a good time for us to meet?” consider the “Two Options Close.” Giving a client select options will help set up a meeting sooner rather than later.

3 Steps in a “Two Options Close:”

The Importance of Smart Phone Optimizing Your Website

Many business' tend to forget the importance of smart phone optimization.

Remember, consumers are not using their desktops, or even the relatively new tablet as often as their smart phones. As technology adapts - we see how the tablet is becoming an almost outdated source of reaching the consumer. If your website doesn't look as good - if not better on mobile than it does when someone were to key in your domain into their desktop browser then you can guarantee the loss of a potential lead. 

At N5R - we stress the importance of an online sales video optimized for smart phones. This is because as Adobe's latest Bench-mark report revealed video consumption is up 53% on mobile from last year and has overtaken tablet streaming by 13%.

Above: Sales Video created by N5R for Belleville Park: Smart City in Nodia - Delhi, India 

If your team can create, optimize, and reach your target audience on their smart phones then you are set up for success!