Years ago, when it came to retailing appliance, Sears was king. They were by far the largest appliance retailer in Canada and they had no problem dominating their competition. They had their marketing down and their overall sales showed it. The problem was that their Internet sales weren’t performing at the same rate. It wasn’t that hard to believe. Appliances are a major purchase for most consumers. It’s a buying decision that consumers want to take their time with. They want to shop around and see what their purchase looks like in person. That’s why they came to N5R for help. Sears needed a marketing campaign that would boost their online sales and show customers how easy buying an appliance online can be.
Topics: digital marketing, Sears, Innovative Marketing, Selling Online, Marketing Contests
Topics: n5r, Cosa Rica, Costa Rica Real Estate, Costa Rica Marketing
Biloxi Mississippi was once a booming city, filled with luxury estates. Its beautiful coast was lined with luxury resorts, restaurants, shows, and casinos. All that was wiped away though in 2005. Hurricane Katrina came ashore in Biloxi and devastated the cities infrastructure in way that residents simply could not believe. N5R's challenge was to sell a luxury condo project in place that according to Mississippi’s Governor, “looked like an America Hiroshima”
Topics: real estate marketing, Biloxi Mississippi, Biloxi Real Estate, Mississippi Real Estate
Topics: real estate marketing, n5r, real estate sales, Caribbean real estate, Selling real estate in Caribbean
Roman Bodnarchuk, our Chairman and CEO here at N5R, recently interviewed Mike Volpe for our new Sales and Marketing TV show. Mike is the CMO of Hubspot, our inbound marketing software of choice. The show is called Big Business Secrets and it premiers in April. As a bit of a teaser we thought that we would give you a taste of some of Mike Volpe’s insights on Social Media Marketing.
Topics: Roman Bodnarchuk, Sales and Marketing, social media marketing, n5r
There’s a new type of condo marketing on the horizon and it flies in the face of many of today’s traditional marketing philosophies. It’s a step away from the fully planned out rigid marketing campaigns that many major brands swear by. Instead, this is marketing that moves at a faster pace—marketing that has the flexibility to change and adapt at a moments notice. It’s always-on marketing and it is becoming the new norm.
Topics: social media marketing, digital marketing, condo sales, Always-on marketing, condo sales and marketing
