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Top Digital Trends for Home Builders in 2017. Part 2

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Topics: condo marketing, digital marketing, condo sales, condo selling, Content Marketing

Top Digital Trends for Home Builders in 2017. Part 1

 

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Topics: condo marketing, digital marketing, condo sales, Content Marketing

Tools for Engaging Buyers. Part 2


REASONS TO REGISTER ONLINE

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Topics: Condo Mastery, condo sales, sales strategy, marketing strategy

Tools for Engaging Buyers. Part 1


ENGAGING AND ANALYZING

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Topics: Condo Mastery, condo sales, sales strategy, marketing strategy

AUSTRALIAN MILLENNIALS: SHAPING THE FUTURE OF REAL ESTATE


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Topics: inbound marketing, Condo Mastery, condo sales, sales strategy, marketing strategy

What is really going on in Toronto’s real estate market place?

Brad Lamb walks Toronto residents through the real estate market they are living in.

We are not going to do a very good job creating semi or detached homes anywhere close to the city. In the 416 we will not be able to add to the existing stock of houses ever again as all the land is developed. The supply is fixed in the 416 and very limited in the 905. The demand for homes is going up every year. Population growth guarantees higher prices forever, with occasional moments of recession and panic. During a recession, prices will fall but only momentarily, creating an amazing buying opportunity. The condominium market is a bit of a different story. Some think that it is due for a fall. I believe that prices are set to soar. Land in central Toronto has become scarce and very expensive. Condominiums have remained very affordable. Most development land that remains consists of sites with under utilized buildings or assemblies of multiple properties. Both options are typically seen in fully developed expensive cities (like London, Hong Kong, New York, Paris etc). This is what Toronto is becoming; an expensive international city. Local, federal, and provincial levies and taxes continue to drive development costs higher. This combination of fees and taxes currently eats up approximately 25% of the cost of new high-rise new housing in Toronto. It is only going to rise. Green technologies and other new building code initiatives like fully sprinklered buildings and ground water taxes are adding additional costs to high rise housing. Currently, the cost of delivering a high rise in Toronto before profit is edging close to $600 per square foot. In some areas, it is closer to $800 per square foot. Keep in mind that this is the cost of creating high rise homes. New sales prices must now commonly be $700-900 per square foot (PSF) to allow for a reasonable development profit. The MLS condo resale market will see a 10-15% increase in sales volume this year. It will be a record year for sales. I believe prices will rise 5-10% this year in the resale condominium market. Over the last 5 years, we have seen a more stable 2-3% increase in prices, I believe that scenario is now over. Detached and semi-detached homes will appreciate 10-15% this year and sales will be up 10-15% in volume largely because so little will come up for sale. An interesting statistic that I follow is the number of condos for sale in C01, C02, C03, C08, C09, C10, C11 (an area bounded by DVP-Eglinton-Dufferin-Lakeshore). The volume of condos for sale in the region is down 14.5% this year and the volume for rent is down by 32.3%. This all points to significant increases for both sale prices and rental rates. Condo rental rates will rise 5-10% this year alone. There are not enough condos for sale or rent in central Toronto. It is currently particularly difficult to find a condo rental in any part of the GTA.
 
Now, some of you may believe that interest rates are going to rise and rain on the parade. That is not going to happen any time soon. Low rates are here for a long time. I believe at least 5 more years, perhaps 15 years. Even when rates start to rise we will stay in a low interest-low inflation environment for a long period of time. When interest rates rise it will be gradually. Governments are huge borrowers. All the municipal, state, provincial, and federal governments around the world are essentially bankrupt. Higher interest rates makes the situation worse. I cannot see any country intentionally bankrupting itself through a high interest rate policy.
 
2016 is going to be a very big year for Toronto real estate. Prices will be significantly higher in all areas and categories. Volumes for resale homes will smash last year’s record by 10%. Average prices will soar by 10%. New condo sales will stay robust with demand outstripping supply. Toronto will continue to be a hot spot for international money as it will continue to be considered a safe haven for money and investments.

Get the 2016 Developer's Guide. It's made by us, the people who sold 367 condos in 90 minutes, and it's only a matter of time before your competitors get their copy. Take the initiative, and click the image below:

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Topics: condo sales, phone calls, email, day, condo sales 2016, 2016, sales plan 2016, new home sales plan 2016, sales strategy 2016, 2016 developer's guide, pre-construction sales, pre-construction sales strategy 2016, new home sales 2016, new home sales

In The Heart Of Muskoka, The World's Best Vacation Destination: The Rossington

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Topics: Muskoka, condo marketing, condo sales, The Rossington, condo sales 2016, 2016, condo video selling 2016, muskoka property, muskoka investment, condo selling, condo video marketing 2016, condo sales video 2016, condo selling 2016, condo marketing 2016, property investment, investment property, condo video selling, condo video marketing, condo sales video

Why You Should Work With N5R.


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Topics: real estate marketing, condo marketing, Why N5R?, condo sales, real estate sales, pre-construction condo marketing, pre-construction apartment marketing, new home sales strategy 2016, pre-construction new home sales, apartment marketing, apartment marketing strategy 2016, condo sales strategy 2016, condo marketing strategy 2016, pre-construction real estate sales, marketing strategy 2016, sales strategy 2016, new home marketing, pre-construction real estate marketing, new home marketing strategy 2016, apartment sales, new home sales, pre-construction condo sales, pre-construction apartment sales, pre-construction new home marketing, apartment sales strategy 2016

15 Seconds of Dorado Beach.

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Topics: condo marketing, condo sales, condo sales 2016, condo video selling 2016, commercial, condo selling, dorado beach condo, condo video marketing 2016, condo sales video 2016, condo selling 2016, condo marketing 2016, property investment, puerto rico, condo video selling, condo video marketing, condo sales video

Not Just Condo, But Neighbourhood Development.

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Topics: condo marketing, condo, projects, condo sales, condo development, Lash, 2016, pre-construction condo marketing, condo marketing video, development, new condo sales, new condo marketing, urban renewal, neighbourhood revitalization, condo video marketing, pre-construction condo sales, condo video sales, condo selling video

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