The five sales and marketing ideas I am about to share with you are short summaries of larger stories. I know what it's like to be busy in the condo project sales and marketing business, so if making it brief is how I can get the message across then I have no problem with that. These ideas come from a wide variety of topics, but they are all related because they are all so necessary for being successful. After that, I will show you where to read coverage of these points in greater detail.
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Read MoreTopics: Sales and Marketing, real estate, marketing, condo project sales, project sales experts
There are key ways to communicate and build relationships with customers. I would like to share a couple with you, though this list is really just the beginning. Some examples come from the world of time shares, but there are close parallels you can find in the world of condo project marketing and it goes for real estate project sales in general.Read More
Topics: condo project marketing, real estate, project sales expert, project marketing, communication
Read MoreOne-size-fits-all marketing solutions rarely hit the whole audience being targeted. At best, they may get the one type of buyer who best fits the message, and at worst you are lucky to get more than a lukewarm response from any buyer. Fortunately, today's analytics and ad technologies allow you to create different campaigns targeting different buyer segments. You may as well bring those campaigns to any traditional media you intend to use for similar effectiveness. If you try to hit many targets with one arrow, you will hit no more than one target and miss all the others. With my method, it's more like having a unique arrow for each target and hitting all of them right in the middle. To show you in a more direct way what I mean by different buyer segments, I am going to discuss three types of buyers I have encountered in my many years of condo and real estate project marketing. Then I am going to give you an example where this method would be tricky, but should still work.
Topics: investors, real estate, marketing, condo, Real estate project Marketing, buyer segments
Topics: free marketing evaluation, real estate, toronto, n5r, condo market, slowdown
Topics: toronto condo market, real estate, toronto, condo, condo market, riocan, allied properties
Topics: condo investment, condo investments, condo marketing, condo development news, condo development news Toronto, condo development Toronto, condominium, market, report, q3, real estate, toronto, condo, condo news, condo market, urbanation
Read MoreTo much anticipation, the ceremonial red ribbon was cut Monday at Trump International Hotel & Tower Toronto® by the Trump family and Talon International Development Inc. in honour of its grand opening.
Topics: Trump, Donald, Luxury, real estate, toronto, Ribbon, Cutting, Talon Development
Read MoreGuest blogging can provide a variety of awesome benefits: it can do wonders for your search engine optimization, be a great way to get exposed to a brand new audience, help you improve your thought leadership, and better establish you as an expert in your industry.
Topics: social media blog, Video, toronto condo marketing agency, blog, real estate investments, real estate, n5r
Read MorePost-its, notebooks, whiteboards, starred emails, and who knows what else ... there are a million ways we inbound marketers keep track of all the things we need to do. But nothing ever seems to quite fit every project or situation. I, too, have gone through my fair share of tools to organize my work, but the tool I find myself continuing to go back to is the free app, Evernote. When I first downloaded it, I was stumped by its flexibility, not knowing how best to use it as part of my typical day. But now that I find myself continuously relying on it in a number of different ways, I wanted to share some of the great ways you can use Evernote to make your life as a marketer just a little bit easier ... or at least more organized.
Topics: social media blog, Video, toronto condo marketing agency, blog, real estate investments, real estate, n5r
Read MoreI just gave an insider point of view to the Toronto Sun and I thought you'd be interested in reading it before you go out condo shopping this weekend.
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Topics: real estate, marketing, toronto, n5r, condos, condo, outlet, invest, king west, absolute towers, toronto sun
