Since the creation of Twitter in 2006, the website has grown to be one of the most used worldwide. Both individuals and large corporations have incorporated the unique form of social networking into their daily lives. Updates through tweets, images and links have altered the way that people communicate online and impacted the way businesses operate. Over the past year there has been a 182% increase in Twitter users. 24% of all Twitter users check their tweets several times a day, making the website a profitable marketing move.
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2011 Social Media Marketing
What does a successful Facebook contest/competition setup look like?
You first need to look over Facebook’s promotion guidelines and clearly define what you’re looking for before you start it. Then decide how you’re going to develop it and plan to give away appealing prizes. Keep everything timely, creative and as simple as possible. Also don’t forget to promote on all of the other marketing channels you use.
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Topics:
facebook,
social media advertising
According to
comScore, 1.1 trillion ads were served to U.S. internet users in the first quarter of 2011. Of those 1.1 trillion ads, 346 billion of those (31%) were on Facebook. That's right -- you read that correctly. Facebook now serves nearly one third of all online advertisements in the U.S.
To help put this data into perspective, consider the representation of some of the other major online companies. Yahoo has a 10 percent share, Microsoft has 5 percent, and Google holds 2.5 percent. Basically, no other online company comes close to Facebook's market share.
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facebook,
social media advertising,
advertising on social media
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